Clip the dog's nails. If left untrimmed, a dog's nails can curl under into the paw pads or twist toes in a way that causes joint damage. To keep your dog's nails short, clip them regularly, depending on how fast his nails grow. If you can hear his nails on the ground when he walks, that means his nails are touching the ground, and are too long. 
Dogs generally have brown eyes and wolves almost always have amber or light colored eyes. The skin of domestic dogs tends to be thicker than that of wolves, with some Inuit tribes favoring the former for use as clothing due to its greater resistance to wear and tear in harsh weather. The paws of a dog are half the size of those of a wolf, and their tails tend to curl upwards, another trait not found in wolves. The dog has developed into hundreds of varied breeds, and shows more behavioral and morphological variation than any other land mammal.
If you are shy about touching certain parts of your dog, get over it. If you are going to clean your dog, you must clean your dog's whole body. If there are any fleas or ticks on your dog, let them sit for ten minutes after working in the flea and tick treatment shampoo. When the bugs are dead, make sure to fully wash all of them off. If they are left on, these could give your dog a disease. To get the ticks off, get your hemostats latched on the ticks head and pull outward so the head doesn't break off and stay in the body. This would include scrubbing all over your dog's body, even areas you are not comfortable with. Never use hot water, and be especially careful to avoid warm water or medicated shampoos on the genital area. This area is sensitive.
Soak your dog thoroughly. Make sure your dog's coat is completely wet before you start applying shampoo to it. If your dog isn't afraid, you can buy and use a hose and water pressurizer attachment for the faucet. This is especially helpful if you have a large dog or one with a double-coat. AVOID getting water in your dog's ears. Water in the ears can cause an infection. Please be sure to only spray water/rinse water up to the dog's neck. The head can be cleaned separately (see below for instructions).
We continually review and update our pet grooming policies, procedures and standards, under the supervision of our Director of Veterinary Medicine, with counsel from a number of independent experts in animal care, behavior and ethics. We continue to train our teams on and reinforce the critical importance of following those policies at all times. Since 2015, we've worked together with the Pet Industry Joint Advisory Council (PIJAC) and the Professional Pet Groomers & Stylists Alliance (PPGSA) to encourage and support national health and safety standards for the grooming industry. We believe these standards are critical to the wellbeing of pets everywhere, and we continue to work with other pet industry leaders to encourage industry-wide adoption and adherence to them.